MediaShift berättar att man nu har startat gruppbloggen MediaShift Idea Lab med folk som arbetar flera intressanta och spännande webbprojekt inom media. Ser ut att bli någonting i hästväg som man bara måste läsa.
MediaShift Idea Lab will be a place where you can read about what innovators are doing to help reinvent community news. The dozens of authors at this new group blog — hosted by PBS.org and funded by the Knight Foundation — have received grants from Knight in their 21st Century News Challenge, and are going to report first-hand on the status of their projects. Some of them are actually being given grants just to blog about a topic related to reinventing journalism in communities.